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Who ChatGPT, Gemini and Perplexity recommend for sales data enrichment

10 buyer questions asked on ChatGPT, Gemini, Perplexity — 29 answers analysed, 2026-09-20. Ranked by how many answers named each product. Apollo.io was named most often (22 of 29).

#ProductAnswers naming itShare of voice%
1 Apollo.io 22
76%
2 Clay scored 60/100 17
59%
3 ZoomInfo 15
52%
4 Cognism 9
31%
5 Lusha 9
31%
6 People Data Labs 6
21%
7 Snov.io 6
21%
8 Clearbit 4
14%
9 Prospeo 4
14%
10 UpLead 4
14%
11 6sense 3
10%
12 LeadIQ 3
10%

Clay — 60/100 AI visibility

ChatGPT
92
named in 100% of answers
Gemini
0
named in 0% of answers
Perplexity
69
named in 78% of answers

Head to head

Which one do the AI assistants actually name more often?

Apollo.io vs ClayApollo.io vs ZoomInfoClay vs ZoomInfo

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Scanning in sales data enrichment — the same category as this table.

Method: each surface was asked the same 10 buyer questions; every answer was analysed for which products it named. Counts are mentions in answers, not endorsements. Nobody pays to be listed.